If you have an online business, you are probably looking for a way to increase the number of sales and the number of visitors to your site. A simple and cost-effective way to do this is through social news sites and social bookmarking.
Social news and bookmarking sites are community driven. The community votes for the content they want to make it to the popular pages. If your content makes it to the front page, it is likely to bring tens of thousands of new visitors to your site. Imagine: all that traffic from one article!
Many website owners will spend large sums of money on traditional advertising, but treat social networking sites almost as an afterthought. If you’re not using social bookmarking and news sites, then you’re missing out on a great opportunity to grow your business.
It’s understandable that most people running a small business or a website are pressed for time. There are a limited number of hours in a day to get things done, but not using social media sites as a marketing channel is a huge mistake. Here are just a few of the reasons why you should start thinking about social media marketing:
car traffic – Social networking sites will definitely drive traffic to your site if you land on the popular pages. You can attract a large number of visitors to your page that could otherwise take months to achieve with traditional internet marketing methods.
Reach influential people – By submitting your content to social networking sites, you can reach key “influencers” across the web. Why does this matter? Well, since most of these influencers have their own websites, getting to the popular pages will often mean they will link to your website, which helps you climb search engine rankings and also helps spread the word about your products. .
build authority – building authority in your particular niche will certainly increase sales. People are more likely to buy something from someone who seems to know what they are talking about. Getting to the front pages of social news sites and bookmarks will help you build trust with your audience. You will also come to be considered an expert in your field.
grow your brand – Social networking sites can also help you grow your brand. You can almost think of it as a form of public relations. You are increasing your visibility on the web, and again, this helps you earn the trust of your audience.
Understand your customers – Some users will leave comments on submitted content. While not everything will be helpful, there may be some valid suggestions from users. If you listen to your users and strike up a conversation with them, they are much more likely to trust you in the future, and you can also get useful feedback about your website.
Increase sales/subscriptions – this is what every business or website owner wants. Not only can you increase sales in the long run by building your authority, but using social news sites and bookmarks to promote your business will also lead to increased sales in the short term.
If you’re not using social news and bookmarking sites as part of your overall marketing strategy, then you’re missing out on potentially tens of thousands of new customers. Just one piece of content can drive traffic to your website and increase sales dramatically. So, what are you waiting for? Get started today and watch your online business grow!